Human resource performance Essay Example | Topics and Well Written Essays - 750 words

Human resource performance - Essay Example As coaching managers, they have to pay attention to the behaviors, values and skills that are linked to the desired outcomes by the organization. As the senior manager, I will emphasize on the need for listening as this aspect is counter-intuitive. For instance, I would ask the managers to meet with the employees or even the supervisors and managers so as they discuss the difficulties they encounter. Through sharing their points of view, these parties develop rapport; thus, accommodate each others point of view. Additionally, I will plan to focus on the behaviors that need to be changed. I will highlight these change areas in meetings. For instance, I will clearly highlight that use of unwanted language is unacceptable in the office, with specific examples that some employees or even supervisors used. Through explaining this out rightly to the employees will reduce chances of reoccurrence of the same as the particular individuals with these behaviors will know that have been identified from the crowd (Bacal 162). As the senior manager, I will focus on the need to explain the importance of interpersonal relationships in the workplace. As argued by Bacal, performance can only be attained in an organization only if another people’s interests are identified and respected (155). In this case, chances of verbal abuse will be minimal as the managers will instill the feeling of co-working in the entire workplace. None of the employees or supervisor will, therefore, take up a perfectionist role; thus, reduction of hostility and an increase in the employee relations (Weintraub & Hunt 112). In terms of increased turnover, I will train managers on the need to be more patient while hiring and not do it out of mere desperation. Gathering adequate information on an applicant is vital for the long term success of the company as the manager will hire the best person from the list of

Aston manor brewery Essay Example | Topics and Well Written Essays - 3500 words - 1

Aston manor brewery - Essay Example As mentioned in the methodology, information was collected from Birmingham City University electronic resources and official website. In addition, we have also collected the information from the client itself as well. This data was achieved from client presentation. The client also presented us with their latest market reports and markets trends they are currently experiencing. The client was basically asked three questions which was as follows:- What is the marketing planning in the 2013? What is marketing planning promotion between 2012 and 2013? Example something new and improve something. In the Corporate Social Responsibility, Aston Manor Brewery has made certain achievements, such as charity fund and sports aspects. But in the future, corporate will be in the new field take more social responsibility? Can you explain how to do that? After doing this market research project, I have become aware of a number of facts. Hence, the assignment has helped me to learn a number of new th ings which I considered to be the most useful knowledge I have gained so far in my career. The assignment has allowed me to gain both theoretical knowledge as well as practical knowledge. One of the moist essential learning from this resit portfolio was to know how a marketing plan is formulated. The information provided by our client pertaining to their marketing planning of 2013, I have become aware of the elements that are to be put into a marketing plan of a company or the factors considered by companies while formulating the marketing plan of their respective companies. Most interestingly I also become aware of the number of promotional techniques used by companies in promoting their products and services in the marketplace. I have identified that companies use different promotional techniques such as promotion through print media, broadcasting media, social media and several other traditional form of promotional techniques. Lastly, in terms of the theories I became aware about the importance of corporate social responsibility of the organizations. Having to revise my work, one thing became apparent to me is that client always needs the most appropriate solution to their problems. Moreover, in the context of the writing of the paper, I learnt several new things. For example, the introduction which I wrote about the company was simply discussing the company’s overview but hardly there were any discussions pertaining to the product portfolio of the company and the subject of the company. After revising the work, I came to know about the importance of providing introduction of a company pertaining to the subject of research. In addition, highlight the product portfolio of the company is also of similar importance. Hence, I believe the learning which I got after accomplishing this assignment is extremely important. Moreover, I also believe that these learning will allow me to excel in both academic as well as profession career. 7 items to submit in you r Portfolio from list of artefacts While suggesting the client about the marketing strategy they should be putting into practise for improving their market share are depth interviews, survey, competitor analysis, detailed target market analysis, internet advertisement, print advertisement, and e-mail or letter. The above are the 7 items chosen during the process of presenting the most appropriate marketing strate

Operations management, Enterprenuaship and SMEs Assignment

Operations management, Enterprenuaship and SMEs - Assignment Example Identifying the strong points that a country can lift up its economy status is vital and extremely challenging to a government in terms of how it may choose to invest. Globally, it has been proven that apart from the multinational companies that are being brought up, the small and medium enterprises (SMEs) are also effective in terms of lifting a up a country economy wise. For a country to grow in a fast track investments multinational companies should be effected but also to the SMEs that have proven effective globally. Global Entrepreneurship Entrepreneurship has proved to be current global trend in terms of the attempts to uplift economy status by most countries in the world. Clearly, entrepreneurship drives innovation and growth. For a country to have a healthy economy, the level of entrepreneurship should be high (Mwenda, 2002, 68). To boost the level of entrepreneurship is significant in both developed and the developing countries in the world, the growth of the micro-finance i ndustry is a clear example of a service whose principles were formed in the light of development ideas. Micro finance industry as an idea came about in the understanding that small-scale entrepreneurs wer kept from development due to the lack of capital. For entrepreneurship to occur there should be a better mode through which citizens of a certain country can get capital. Though entrepreneurship should be a venture of investment in any country, in developing countries, entrepreneurship is not out of choice but as simple as lack of job opportunities amongst the citizens of these countries. This can be seen in the sub-Saharan African countries such as Zambia and Rwanda. In these countries, 70% of the entrepreneurs have started small-scale businesses because they lack jobs (Freese, 2000, 25). It is estimated that SMEs contribute about 25-35% of worlds manufactured direct exports (OECD, 1997, 3). Small and Medium Enterprises (SMEs) Globally In most countries of the world, small-scale b usinesses are the driving power of the economy; this is evident mostly in the developing counties where the small-scale enterprises are established due to lack of job opportunities. In developed countries, the impact of SMEs can also be felt when it comes to how the business is conducted globally (ORGANISATION FOR ECONOMIC CO-OPERATION AND DEVELOPMENT, 2011, 20). The economy of the United States of America suffered a great recession and ways were devised that enabled the country get back on its foot. The strategies that were put in place by various authorities were majorly entrepreneurial, by this; the United States government ensured that the country utilized all its power and connections in terms as far as entrepreneurship goes. The United States government encouraged private investment in the Malaysia as one of the strategies to boost its economy. Malaysia has a strong economy having the third largest economy in South East Asia behind Thailand and Indonesia. Malaysia global posit ion stands at 29 with estimated gross domestic product of $492.4 billion per capita in 2009. This move by the United States proved effective as the GDP of the united state grew by 1.8% in the year 2010 (international business publications USA, 2012). Small and medium sized enterprise also form the backbone of Europe’

The importance of a Cardiovascular Diet among College Students Essay

The importance of a Cardiovascular Diet among College Students - Essay Example College students are growing up in a completely new environment outside of their parents’ home, which is a completely new experience for most of them. This means that they are making independent choices with respect to their food consumption. Today, most college students lack the right kind of education regarding what is good for one’s body and what is bad, primarily because parents have largely determined their diet in the home and public schools have largely determined their diet in school. For this reason, college students are more and more likely to adopt unhealthy practices as opposed to the healthy, cardiovascular diet options. Nevertheless, college students are perfectly capable of realizing the benefits, and necessity, of adopting a cardiovascular diet. A cardiovascular diet, as the name implies, is a diet that is friendly first to a person’s heart. Because the long-term health of the heart is the best determinant of how long a person lives, a diet that i mproves its general condition is important. Additionally, with the rise in rates of cardiovascular disease as the single most prevalent killer in the United States, people are realizing that protecting the heart even from an early age is imperative. An example of a cardiovascular diet is the so-called Mediterranean diet, which incorporates high olive oil consumption, legumes, unrefined cereals, vegetables, fruits, fish, and wine. In eating only these foods, individuals can cut out much of the saturated fat associated with cardiovascular disease. The beauty of the Mediterranean diet and similar cardiovascular diets is that they are practical. Certainly, it is not difficult to find the kinds of food choices considered acceptable under the guidelines of any cardiovascular diet. Of course, college students who consume a mostly-fatty diet put themselves the most at risk for cardiovascular disease. Students may have such a diet if access to food is limited, such as the case with most dorm itory cafeterias, or the fast food density in their area. Access to exercise also plays a large role in whether a high-fat diet is manifested in being asymptomatic for cardiovascular disease. However, students can have the most impact on their own health by starting on a foundation of good quality foods, which can be as simple as making more intelligent choices in the cafeteria or at the fast food restaurant: such as choosing a smaller portion, choosing a less-fatty food, or eating less often. By adopting these changes, college-aged people can reverse their unhealthy habits. Part of preventing unhealthy eating choices from creating long-term cardiovascular problems is to catch the problem early. For college-age students, the problem can start on the first day of one’s first year eating in the school cafeteria, which tends to offer mass-produced, cheap food that have a high fat content. Colleges and universities can both educate incoming first-year students about the importanc e of smart eating choices and the cardiovascular diet even before they begin eating there. In addition to this, colleges and universities can invest in practical ways to make the food choices in their cafeterias healthier for students. Instead of offering a high fat, high-sodium pizza, for instance, a cafeteria could make a thin-crust, low salt, cheese-free option, which represents the kind of Mediterranean diet that achieves long-lasting cardiovascular health. Young women, who

Kobe Bryant Essay Example for Free

Kobe Bryant Essay Kobe Bean Bryant (born August 23, 1978), nicknamed the Black Mamba, is an American professional basketball player who plays shooting guard for the Los Angeles Lakers of the National Basketball Association (NBA). He entered the NBA directly from high school, and has played for the Lakers his entire career, winning five NBA championships. Bryant is a 15-time All-Star, 14-time member of the All-NBA Team, and 12-time member of the All-Defensive team. As of June 2012, he ranks third and fifth on the leagues all-time post-season scoring and all-time regular season scoring lists, respectively. Bryant enjoyed a successful high school basketball career at Lower Merion High School, where he was recognized as the top high school basketball player in the country. He declared his eligibility for the NBA Draft upon graduation, and was selected with the 13th overall pick in the 1996 NBA Draft by the Charlotte Hornets, then traded to the Los Angeles Lakers. As a rookie, Bryant earned himself a reputation as a high-flyer and a fan favorite by winning the 1997 Slam Dunk Contest. Bryant and Shaquille ONeal led the Lakers to three consecutive championships from 2000 to 2002. A heated feud between the duo and a loss in the 2004 NBA Finals was followed by ONeals trade from the Lakers after the 2003–04 season. Following ONeals departure Bryant became the cornerstone of the Los Angeles Lakers franchise. He led the NBA in scoring during the 2005–06 and 2006–07 seasons, setting numerous scoring records in the process. In 2006, Bryant scored a career-high 81 points against the Toronto Raptors, the second most points scored in a single game in NBA history, second only to Wilt Chamberlains 100-point game in 1962. He was awarded the regular seasons Most Valuable Player Award (MVP) in 2008. After losing in the 2008 NBA Finals, Bryant led the Lakers to two consecutive championships in 2009 and 2010, earning the NBA Finals MVP Award on both occasions. At 34 years and 104 days of age, Bryant became the youngest player in league history to reach 30,000 career points. He is also the all-time leading scorer in Lakers franchise history. Since his second year in the league, Bryant has been selected to start every All-Star Game. He has won the All-Star MVP Award four times (2002, 2007, 2009, and 2011), tying him for the most All Star MVP Awards in NBA history. At the 2008 and 2012 Summer Olympics, he won gold medals as a member of the USA national team. Sporting News and TNT named Bryant the top NBA player of the 2000s. In 2003, Bryant was accused of sexual assault after having sex with a hotel employee in Colorado. In September 2004, prosecutors dropped the case after his accuser refused to testify. A civil suit was later filed and settled out of court.

Child Labor in the 19th Century

Child Labor in the 19th Century The Industrial Revolution, one of the mainly crucial periods of change in Great Britain, occurred because of the stable political, social, and economic, stance of the country, as well as brought lasting effects in Britain in each of these areas. With its rapid growing monopoly on ocean trade, its renewed interest in scientific invention, and its system of national banks holding tight to its financial security, Britain was, at the time of the Industrial Revolution, ready for change. It was the great historical era we call the Industrial Revolution which would forever revolutionize city life, social class structure, the power of the British nation amongst others of the world, the fabrication of machinery, and the power of the economy of Britain. Because of the Industrial Revolution, never again would the British have to suffer the results of no changes concerning the inequalities of the working world, nor doubt the power of their country, yet come to view the word technology in a compl etely new way. Throughout the early 19th century, the Industrial Revolution extend hugely all over Britain. The use of new Technology such as steam-powered machines, led to an massive raise in the number of factories particularly in textile factories or what is called mills. Samuel Greg who owned the large Quarry Bank Mill was one of the first factory owner to use the new technology . With the increase of those factories, families began to move from the countryside into towns searching for better life and better paid work. The incomes that a farm worker was getting ,were very low, were not enough to feed his family and there were less jobs working on farms because of the of new machines such as threshers and other inventions. Also thousands of new workers were needed to work machines in mills and the factory owners built houses for them. Cities packed to overflowing and Manchester was mainly bad. To conquer this labour shortage factory owners had to find other ways of obtaining workers. One key to the problem was to get children from orphanages and workhouses. These children became known as pauper apprentices. This involved them signing contracts that nearly made them the property of the factory owner. even Many families were unwilling to let their children to work in these new textile factories. Children of poor and working-class families had worked for centuries before industrialization assisting around the house or helping in the familys enterprise when they were capable. The practice of placing children to work was first documented in the Medieval period when fathers had their children roll thread for them to weave on the loom. Children did a range of tasks that were auxiliary to their parents but critical to the family economy. The familys household needs determined the familys supply of labor and the interdependence of work and residence, of subsidence requirements, family relationships constituted the family economy', and household labor needs. Body: Britain became the first country to industrialize. And for that reason, it was also the first country where childrens nature in work changed so radically at a point child labor was seen as a leading political issue and a social problem. One of those first factory owners that used the system (pauper apprentices) was Samuel Greg who had the huge Quarry Bank Mill . Greg had complexity finding sufficient people to work for him. Manchester was a bit far, by eleven miles away and local villages were extremely small. The workers that have been imported needed cottages, and these cost about  £100 each. By 1810 Greg became certain that the best solution to the labour problem was to build an Apprentice House near the Quarry Bank mill and to obtain children from workhouses. The building for the apprentices cost  £200 and provided living accommodation for over 90 children. The first children to be brought to the Apprentice house came from local parishes like Macclesfield and Wilmslow, however, later he went as far as London and Liverpool to look for these young workers. To give confidence to the factory owners to take workhouse children, people like Greg were rewarded between  £2 and  £4 for each child they employed. Greg also demanded that the children were sent to him with two shifts, two pairs of stockings and two aprons. The 90 children (30 boys and 60 girls) made up 50% of the total labor force. The children received their lodging and board, and two pence every week. The younger children worked as scavengers and piecers, but after a two years, they were permitted to become involved in spinning and carding. Some of the more older boys became skilled mechanics. John Kay published The Moral and Physical Conditions of the working Classes in 1832, Engels wrote his well-known The Condition of the Working Class in England in 1844 based on the plight of the Manchester underclass, and in 1842 Edwin Chadwick published his Report on the Sanitary Conditions of the Labouring Population. Official paupership figures for the Township of Manchester were the highest in Britain higher even than in Londons east end. Children faced a huge change as they observed working in textile mill was completely different from working at home. In the textile mill, Children worked from Monday to Saturday, beginning work from six in the morning and finishing at seven in the evening, with only one hour break for lunch between twelve and one. If children were late because of the work they were fined. If children fell asleep or made just a mistake on the job they were beaten. Childrens income were very low, sometimes just a few pence for working sixty hours in a week, there were rules and regulations. Children workers must arrive at the mill by certain time. Lateness was punishable with a fine. Everybody worked a number of hours and no-one was allowed to leave before a certain time. All this was a new experience for children, even where they lived. The circumstances they used to live in were awful, the apprentice House jerry built, without control or regulation of any kindthere was even less water and services, and no effort to give privacy of any kind. Children worked in shifts and shared beds. Nine or ten children were sharing one bedroom, and al thosel ninety children shared the three toilets. It was moist there were no double brick walls, and no damp-proof courses. Rain leeched between the walls, and even in summers, damp rose up the walls. The only break from damp was the building of cellars to contain it. However, these cellars unavoidably became dwellings for subtenants. Even the conditions at the Mill working environment were horrible; it was built on a massive open plan scale so that the foremen could see every single child worker. If they thought that workers werent working hard enough or absent they were punished. The rules for working in the mill were posted on walls but that was not enough as most of the children workers were not educated and could not read them. Child workers had no rights and sometimes missed their dinner breaks because the foreman ordered them to keep on working. Children who worked long hours became very exhausted and found it hard to maintain the rapidity required by the superiors. Children were usually beat with a strap to make them work quicker. Some were dipped head first into the water reservoir if they became sleepy. Children were also punished for arriving late for work and for chatting to the other children. Parish apprentices who ran away from the factory were in danger of being sent to jail. Children who were cons idered potential runaways were located in irons. One of the main complaints made by factory reformers concerned the state of the building that they children were forced to work in. A statement published in July 1833 confirmed that Quarry Bank Mill was ill-drained, no conveniences, low-roofed, dirty;; ill-ventilated;; for dressing or washing; no contrivance for carrying off dust and additional effluvia. Robert Southey (1774-1843), the poet and historian, arrived in Manchester in 1808, pretending to be a Spanish traveller. He was given a guided tour at Quarry Bank mill and saw sights which makes me thank God I am not an Englishman. While his guide was praising the principles of child labour, Southey was looking at the unnatural dexterity with which the fingers of these little creatures were playing in the machinery, and when his guide told him that the mill worked twenty four hours a day, Southey concluded that if Dante had inhabited one of his hells with children, here was a scene worthy to have supplied him with new images of torment. Until the Factory Act of 1833, the factories were free to decide on the working hours. The laborers usually worked for more than twelve hours without breaks. Consequently, child laborers suffered lack of sleep and were more vulnerable to mistakes and injuries. Matthew Crabtree was one of the forty-eight people whom the Sadler Committee interviewed in the year of 1832. According to the Sadler Report that catalyzed the Factory Act of 1833, Crabtree had worked in a factory from the age of eight. He had worked sixteen hours a day, from five a.m. to nine p.m. He usually went to sleep immediately after supper, and was woken up by his parents every morning. According to Crabtree, he was very severely and most commonly beaten whenever he was late to work. The fear of being beaten, said Crabtree, was sufficient impulse to keep up with his work despite his drowsiness. a few child laborers were from deprived working families who could not afford to feed themselves without the children contributing financially. Even with the childrens income, the majority of families were hardly capable to sustain themselves. in addition, the child laborers regularly complained about the quality of food given in the place of work. Some testified before the Parliament that they could not eat the meager meal they were given because of exhaustion and pollution. The photographs of childhood workers testify malnutrition and abuse. Child laborers have smaller build than their wealthier peers, yet the wrinkled faces covered with soot block the viewer from accurately concluding the childrens age. The child workers were under the supervision of strangers factory managers who were employed by the factory owners. Also, the work did not require much finesse, and there were many unemployed children willing to substitute the workers place. Consequently, the factory managers did not carry the responsibility of the welfare of the workers; they were simply paid to ensure that the factory is operated smoothly. As we can convey from the above text the treatment of children in the factories was often cruel and extreme. The childrens safety was generally neglected and it did prove fatal on numerous occasions. The youngest children, around the age of eight, were not old enough to activate the machines and were commonly sent to be assistants to adult main workers. The people in charge of the factorys whereabouts would beat and verbally abuse the children, and take little consideration for the workers safety. Girls could not be the exception to beatings and other harsh forms of pain infliction; children were dipped head first into the water cistern if they became drowsy. The girls were also vulnerable to sexual harassment. Trivial mistakes due to lack of sleep resulted in serious injuries or mutilation. The Sadler Report commissioned by the House of Commons in 1832 said that: there are factories, no means few in number, nor confined to the smaller mills, in which serious accidents are continually occurring, and in which, notwithstanding, dangerous parts of the machinery are allowed to remain unfenced. The workers were in most cases abandoned from the moment of the accident with no wages, no medical attendance, and no monetary compensation. The regulation was harsh and the punishment inhumane and sporadic. Such punishment for being late or not working up to the work assigned would be to be weighted. An overseer would tie a heavy weight to workers neck, and have him walk up and down the factory aisles so the other children could see him. This punishment could last up to an hour. Weighting led to serious injuries in the back and the neck. In addition to the above the violators sometimes had to pay the consequence monetarily! Elizabeth Bentley, before the Sadler Committee in 1832, mentioned that she was usually quartered; If we were a quarter of an hour too late, they would take off half an hour; we only got a penny an hour, and they would take a halfpenny more. Some witnesses compared themselves as slaves, and the overseer as slave drivers. One could argue that lack of schooling had forced the children to factories, and mandatory schooling was the key to eradicating industrial child labor. It is true that illiteracy blocked the children from elevating the social and economic hierarchy. However, the Education Act of 1870 contained provisions to allow school boards to compel attendance but necessary by-laws were not enforcement to implement these provisions. In short, the mandatory schoolings in Britain were introduced too late to critically contribute to the reform. Also, one could argue that mandatory schooling would only wear off children who are already exhausted from long hours of tiring labor. Schooling did little good to children who were physically deprived. Lack of sleep will most likely risk dangers of lethargy and expose the children to more accidents. Child workers generally labored to assist the task of the adult workers; the two labor populations did not directly compete with each other. Therefore, one could argue that the child workers considerably contributed to the impoverished family income. As the children were regarded source of labor for long, some did not object to sending their children to factories. Even if others did not approve of the treatment in workplaces, they had no valid and legal means to protest. Most statistics that are available could not be completely trusted. One especially was careful not to depend entirely on skewed numbers or individual case studies. Also, throughout history, many scholars and ideologists have distorted the facts to prove their assertions. Until the child labor issue became a state issue, most of the investigators touched only the surface of the problem. The factory overseers could easily usher the investigators away from the truth. Also, the survey has not been conducted systematically as to portray an accurate sketch of the labor picture. On the other hand, some reports have been accused of exaggerating the current situation to bring the child labor issue to a state concern. Major government reports on child labor were uneven in the coverage, focusing predominantly upon children in industrial occupations. In addition, some determined historians have maneuvered the statistics to exaggerate child labor as an example of corruption and depravity when child labor helped improve the familys financial status. Conclusion Industrial child labor has occupied only a small portion of the child labor population. Also, it had lasted for a fleeting moment in British history. However, child workers in industrial workplaces need to be highlighted as history in which children were placed under the custody of a stranger in a confined, unwholesome space; the children were exposed to a higher possibility of abuse and mistreatment. Although child labor in Britain shared similar characteristics with other industrialized countries of a later period of time, the British government relatively peacefully restricted the employment of children. The publicity of the special commission reports and the attention of the public had contributed greatly. Child labor, as much as it is criticized for its faults, should be analyzed, considering every possible factor. It is true that the child laborers have suffered from exploitation and unintended neglect, yet the family wouldve starved if not for the contribution of the children. History should not be hastily judged, but observed objectively for futures sake.

The Presidential Debates :: Politics Political Science Essays

The Presidential Debates A picture is worth a thousand words. Get that picture played repeatedly over the news and it’s worth more than a thousand words; you gather the entire eyes, ears, and minds of a nation. The â€Å"great debate† of the Presidential Election for 2004 was well aware of the media power, understanding that there is a 24-news cycle available through TV, newspapers, and Internet. Those who wanted to remain ahead only had to use the media as their guinea pigs to twist out their favorable outcome. President Bush may be incumbent but his team behind the debate is not; John Kerry may be long-winded but his team behind the debate knows how to attract attention quickly. Both candidates may not have known what stage was being set October 4, 2004 but their campaign aids and analysts knew that in order to turn an American audience onto their side they knew manipulation of the media would turn into manipulation of the public. For those watching the first debate it was easy to see which candidate was better prepared and over-all more likeable. While John Kerry spoke on point, direct, and quickly, President Bush was defensive, angry, and often repetitive; idiotic remarks such as, ''Of course I know Osama bin Laden attacked us -- I know that,† stuck out like sore thumbs amidst a debate of intelligence, and cool comebacks (New York Times). The use of the split-screen by some cable networks such as Fox Network News, presented the debate with a split-screen allowing â€Å"... several shots of Bush grimacing and looking quite hostile during Kerry's criticisms of his Iraq actions† creating the effect that â€Å"Kerry was aware of the camera’s gaze and Bush perhaps did not† (The Los Angeles Times). The overall effect of the split-screen was favorable to Kerry and unfavorable to Bush, allowing for the Democratic and Republican parties to try and convey their opinions of whe ther this was fair. Kerry officials were ecstatic over the results, comparing the President to Al Gore’s reactions in the 2000 debate â€Å"memorable† and â€Å"counter productive† (The Los Angeles Times). While Kerry officials were gloating the Bush campaign tried to play if off coolly, acting as if the reactions of the President did nothing more than a man who showed his emotion and conviction last night in answering questions and listening to someone de-credit him in the American Public (The Los Angeles Times). The Presidential Debates :: Politics Political Science Essays The Presidential Debates A picture is worth a thousand words. Get that picture played repeatedly over the news and it’s worth more than a thousand words; you gather the entire eyes, ears, and minds of a nation. The â€Å"great debate† of the Presidential Election for 2004 was well aware of the media power, understanding that there is a 24-news cycle available through TV, newspapers, and Internet. Those who wanted to remain ahead only had to use the media as their guinea pigs to twist out their favorable outcome. President Bush may be incumbent but his team behind the debate is not; John Kerry may be long-winded but his team behind the debate knows how to attract attention quickly. Both candidates may not have known what stage was being set October 4, 2004 but their campaign aids and analysts knew that in order to turn an American audience onto their side they knew manipulation of the media would turn into manipulation of the public. For those watching the first debate it was easy to see which candidate was better prepared and over-all more likeable. While John Kerry spoke on point, direct, and quickly, President Bush was defensive, angry, and often repetitive; idiotic remarks such as, ''Of course I know Osama bin Laden attacked us -- I know that,† stuck out like sore thumbs amidst a debate of intelligence, and cool comebacks (New York Times). The use of the split-screen by some cable networks such as Fox Network News, presented the debate with a split-screen allowing â€Å"... several shots of Bush grimacing and looking quite hostile during Kerry's criticisms of his Iraq actions† creating the effect that â€Å"Kerry was aware of the camera’s gaze and Bush perhaps did not† (The Los Angeles Times). The overall effect of the split-screen was favorable to Kerry and unfavorable to Bush, allowing for the Democratic and Republican parties to try and convey their opinions of whe ther this was fair. Kerry officials were ecstatic over the results, comparing the President to Al Gore’s reactions in the 2000 debate â€Å"memorable† and â€Å"counter productive† (The Los Angeles Times). While Kerry officials were gloating the Bush campaign tried to play if off coolly, acting as if the reactions of the President did nothing more than a man who showed his emotion and conviction last night in answering questions and listening to someone de-credit him in the American Public (The Los Angeles Times).